Remodeler Best Practices: No Pressure Sales

As I mentioned in the previous blog post, design and remodeling contractors are under a lot of pressure in this down economy to bring on new projects. This doesn’t mean, however, that we should transfer that pressure to you!

I’ve never been a big fan of the hard sell. I know what it’s like to walk onto a used car lot. It feels a lot like being a guppy dropped into a shark tank. I never want anyone to feel like that when they pick up the phone to ask me a question, and I’m sure most of my remodeling colleagues would agree.

I’ve come across many individuals and couples who feel nervous about requesting a free consultation for their remodeling project. The fact that something is free almost always means there’s some kind of catch. In this instance, homeowners fear the catch is a hard sell.

Not with K B Design and Remodeling. I view the initial consultation as an educational opportunity for the homeowner and myself. I want to hear about your vision for the remodel and answer any questions that you have. In fact, many homeowners I visit aren’t even sure if they want a remodel yet. That’s fine. It’s important to get information on what is possible, how much certain changes will cost, and how long a remodel will take. A design and remodeling contractor can also propose great ideas for the project if you’re unsure of what you want.

On these visits, my main goal is to inform, educate and to be a resource. If I feel like the homeowner is ready to move forward with the remodel, I usually offer to quote the job. I also like to give a follow up call to all homeowners who request an initial consultation to see where they are in the planning process and if they think they might like to go ahead with the remodel.

This is about as salesy as I get. If a homeowner is ready for a remodel, I want them to know that my company can provide them with a great result for a great price. I think most people would agree this is a fair approach, especially in exchange for a free initial consultation.

What is not fair is remodelers laying on the sales pitch thick as soon as they step in the door. This approach is more likely to scare the homeowner off than provide them with the knowledge they need to make the best decision for their home, their budget and their future.

If you have ever considered a home remodel and want your questions answered, please call K B Design and Remodeling for a NO COST, NO OBLIGATION, NO PRESSURE, NO HARD SELL consultation at your home.

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